Cannabis & CBD SEO Company
Zada Zada is a leading Cannabis SEO Company, primarily focusing on helping dispensaries and cannabis companies drive traffic to their websites and convert it into loyal customers. Our team of experts directly works with clients to deliver customized services that guarantee sustainable, long-term results
What is Cannabis SEO?
Search Engine Optimization, or SEO, for cannabis companies generates high-quality and organic website traffic to convert them into paying customers. SEO can be categorized into three parts: on-page SEO, off-page SEO, and technical SEO.
On-page SEO is the main content of your webpage; it includes titles, keywords, meta descriptions, and all other SEO signals. Search engines ensure the content is relevant to the keyword or search term. Relevancy plays a massive role in on-page SEO.
On the other hand, off-page SEO includes everything from other web pages that help a specific page on your website rank. There are numerous factors, but the most important are backlinks or hyperlinks from other websites to your webpage. A good volume of high-quality backlinks is essential to build authority and trust for your brand.
Lastly, technical SEO is conducted under the hood of the site. It ensures that your website is developed correctly, crawler-friendly, loads fast, is responsive, has an SSL certificate, etc.
Are you looking for a new Cannabis SEO strategy for your brand? Get in touch with us.
We have a specialized Cannbis SEO team from Research to Implementation.
Right Solution for Your CBD Company Marketing Needs
At Zada Zada, we create evidence-based and highly executable cannabis SEO for CBD companies. Our processes are transparent, personalized to your specific needs and budget, and in line with the industry regulations.
If CBD SEO companies fail to understand and adhere to the regional regulations properly, they could choose inappropriate keywords that potentially lose valuable leads and traffic. Such companies also risk permanently shutting down if national authorities, local governments, or payment processors find their marketing tactics problematic. We ensure that our clients carefully navigate the volatile marketplace where federal rules regarding marijuana are ever-changing.
Get in Touch With Leading Cannabis SEO Company Experts
Zada Zada is a reputable cannabis SEO agency for dispensaries and accessory sellers. Attracting and retaining organic traffic can be daunting since a website has numerous facets. It is similar to a living organism that demands constant maintenance and attention. Careful attention must also be given to quality, fresh content, and various SEO techniques that set your company ahead of the competition.
With solid industry experience backed by team expertise, our CBD SEO services eliminate the risk of a bad investment in digital marketing. Our cannabis SEO experts research, plan, and then curate an SEO strategy that is closely in line with the vision and goals of your business and your budget.
Our services are not limited to SEO but extend to paid ads, content marketing, email marketing, UI and UX design, creative design, social media marketing, quality backlinks, and public relations.
Why Zada Zada the Leading Cannabis SEO Agency?
Zada Zada is at the forefront of cannabis SEO due to its comprehensive industry-related experience, growing clientele, and solid reputation. When you work with us, you can collaborate with a dedicated in-house SEO team with an unparalleled skillset.
We closely collaborate with your objectives, concepts, and marketing initiatives as an extension of your current marketing team. Our company currently manages more than 10 CBD accounts for various businesses, and we give every project our complete attention and openness.
Every cannabis SEO project is deeply rooted in complex data, examined and sorted by our experienced professionals. By eliminating guesswork from the picture, our strategies effectively work to reach your target audience. We also believe in keeping all our procedures transparent, so clients stay informed throughout each step.
Our team makes an extra effort to educate and empower you so you can better understand the process, ask questions, and make suggestions. Because we prioritize customer satisfaction above all else, our clients have nothing but good things to say about us.
Why SEO for Cannabis Companies?
Cannabis SEO for companies is crucial for generating more leads, sign-ups, calls, sales, and income by using organic search. All marijuana products have some target audience, and CBD SEO ensures customers find solutions to their problems using search engines.
When Google and other search engines push your marijuana products on the first page, the more valuable SEO becomes. People tend to trust search engines more in this digital age since they interact with technology daily and trust it to identify solutions.
Although the techniques behind cannabis SEO are not that different from any other industry, specific nuances make the process a little trickier.
For instance, cannabis has many “anecdotal” studies behind its health benefits. If cannabis companies are not careful when making medical claims about their products, it could cause severe backlash and legal repercussions. Making erroneous or widespread health claims about your cannabis-related products can harm your overall Google rankings, stopping you from driving traffic online.
Additionally, as more cannabis retailers enter the market, it has become crucial for businesses to stand out and set themselves apart with marijuana SEO services. The long-term benefits of investing in a strategic partnership with a reputable SEO agency are undoubtedly worthwhile.
Why Is SEO More Challenging For Cannabis Brand To Achieve Success?
In the cannabis industry, dispensaries and other marijuana companies face a unique online challenge. Since cannabis is still considered illegal federally, major search engines like Google do not allow marijuana-related ads to run.
This means that marijuana companies must get creative with their marketing techniques to attract organic traffic from search engines. SEO is one of the most surefire ways of overcoming this problem. Optimizing your webpage for marijuana-related keywords can help your business land on the first page of Google. This will consequently help drive traffic to your online store and allow you to attract people who are searching for specific cannabis solutions.
Using the right weed SEO techniques pushes your website to get ahead of the competition and win big in search rankings. It also allows you to build a reputation for your dispensary or company, answer more search queries and further push your capacity to rank highly for similar search terms, increasing brand presence and awareness.
The Online Business of Dispensaries and Accessory Companies Is Growing Every Day
The landscape of the marijuana industry is starting to change as more and more states have allowed the use of cannabis for adults. At present, the medical use of marijuana is legal in a total of 37 US states, whereas its recreational use is allowed in 21 states and the District of Columbia. This has pushed many dispensaries and accessory companies to open up nationwide.
Once these businesses have been set up, marketing their products can become difficult. Despite its legalization in many states, state-based advertisers avoid the heavy hand of the government by eliminating the possibility of mainstream cannabis advertising.
For example, in Colorado, one of the first states to legalize the recreational use of cannabis, restrictions were imposed to limit marijuana ads from being presented to audiences below the age of 21. In trying to work around these challenging regulations, marijuana businesses increasingly rely on good SEO marketing techniques.
How to Market a Cannabis Product?
There is no question that cannabis has become mainstream. For this reason, the need for dispensaries and cannabis accessory companies to employ cannabis SEO strategies has become more imperative than ever. How a dispensary or cannabis product is marketed makes a world of difference. The most critical steps that guarantee the success of any SEO marketing strategy include the following:
Complete Cannabis SEO Audit
Before starting any cannabis SEO campaign, conducting a complete SEO audit on the website is crucial to identify and diagnose any SEO errors or omissions. The purpose is to detect as many errors impacting your organic search performance as possible. These include technical mistakes, website structure issues, on-page SEO issues, user experience issues, potential off-site problems, and missed content opportunities.
Comprehensive Keyword Research
Keyword research is an integral aspect of any search engine optimization strategy. A keyword research tool can identify high-quality and relevant keywords, recognize user intent, and help you decide your general content strategy.
One of the first things we do is deep dive into marijuana keyword research related to our business and create a list of primary, secondary, and semantically related search terms. This is typically done using various keyword tools that fit best with your dispensary, cannabis business, or CBD products.
We focus on finding popular keyword search phrases and ones with low competition in terms of search. This technique drastically increases your chances of ranking on Google’s first page.
On-page Copy Optimization
The next step to market your dispensary or marijuana cannabis business is to focus on the web content. It is critical to carefully implement your targeted keywords in the web copy or blog post while maintaining the reading experience. If the content is stuffed with keywords to the brim, it will seem unnatural and robotic to your potential customer.
On the other hand, if it lacks the proper keyword density, you may be unable to rank high for your targeted search terms. There’s a subtle balance between doing too little and too much regarding cannabis SEO.
Our content writing service can help you with this step. By splitting the content into neat sections that are also SEO-optimized and contain keyword-dense subheadings, we ensure that your website gains the maximum visibility.
Metadata Optimization: Titles and Descriptions
This falls under technical cannabis SEO, where we essentially go under the hood to optimize the back end and metadata. This is where Google’s “spiders'' crawl through the website to determine its relevance.
Optimizing metadata is done by choosing an appropriate page title, relevant links, and a strong meta description containing a few related keywords.
Mobile-friendliness and Page Load
Your page load time is fundamental to your SEO and potential client experience. Google and other search engines favor websites with a more responsive layout and faster page load speeds. This is important when browsing content over mobile phones, which generally utilize 3G and 4G connections with a slower download speed.
Why Should You Hire ZADA ZADA As Your Cannabis SEO Company?
Zada Zada is a stellar marketing agency that can help you meet your business or dispensary SEO needs using an organic approach. Our years of experience in digital marketing have allowed us to become a marijuana SEO leader.
We prioritize customer satisfaction above all else and do our best to keep the process as collaborative, responsive, and transparent as possible. Since we provide various services, from content writing to paid ads, we can handle all your digital marketing campaigns from start to finish. This means you won’t have to look for other third-party agencies – we are a one-stop shop for all your needs.
Our industry-related experience, growing clientele, and solid reputation help us stand apart from others. We assure you of an unparalleled skill set when you work with us.
We are not just another Digital Digital Marketing Agency. We Are Growth Hackers :)
Benefits of Choosing Zada Zada as Your CBD SEO Company
We at Zada Zada provide a comprehensive SEO solution to all our clients, including services such as:
Proper Keyword Research – A well-rounded research that includes primary, secondary, and semantically related keywords.
Complete On-Page Optimization – Direct measures within the website to improve its position on search engine rankings.
Technical SEO – Direct processes to ensure that your cannabis website meets modern search engines’ technical requirements, thus improving organic rankings and content visibility.
Quality Link Building/OFF Page SEO – TakingEffective steps to increase the number and quality of inbound links to your webpage to increase search engine rankings.
Results-Driven Service – Our evidence-based and results-driven SEO strategies will visibly boost your organic traffic and generate leads, sales, and revenue. Don’t take our word; let the numbers speak for themselves.
Give Your Brand a Multi X Revenue with Zada Zada!
We are always looking to collaborate with great products and brands. Experience one of the most professional digital marketing agencies in the United States and achieve exponential growth in terms of Visibility, Trust Authority, and revenues.
care@zadazada.com